{"id":335405,"description_type":{"id":5,"name":"Source Catalog Curriculum"},"description":"<h1>Degree Requirements</h1><div><section><header data-test=\"grouping-0-header\"><div><h2 data-testid=\"grouping-label\"><span> Core Requirements: Advanced Level</span></h2></div><div><span>84</span><span>Total Credits</span></div><div><div><button aria-label=\"Collapse\"><i></i></button></div></div></header><div><div><ul><li><span>Complete <!-- -->all<!-- --> of the following</span><ul><div><span class=\"rules_groupHeader_37\">Primary Core</span><li data-test=\"ruleView-A.1\"><div data-test=\"ruleView-A.1-result\">Complete the following: <div><ul style=\"margin-top:5px;margin-bottom:5px\"><li><span><a href=\"#/courses/view/60ca69a502fd3a9f236d81fb\" target=\"_blank\">ACG3173</a> <!-- -->-<!-- --> <!-- -->Accounting for Decision-Makers<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca80e59d753538bc8772e1\" target=\"_blank\">QMB3200</a> <!-- -->-<!-- --> <!-- -->Quantitative Business Tools II<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca6ba5714b5f17935221f1\" target=\"_blank\">FIN3403</a> <!-- -->-<!-- --> <!-- -->Business Finance<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca7fbb5a158304649e7033\" target=\"_blank\">MAN3025</a> <!-- -->-<!-- --> <!-- -->Management of Organizations<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca7fc460402bbf00ae76b6\" target=\"_blank\">MAR3023</a> <!-- -->-<!-- --> <!-- -->Marketing<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li></ul></div></div></li></div><div><span class=\"rules_groupHeader_37\">Secondary Core</span><li data-test=\"ruleView-B.1\"><div data-test=\"ruleView-B.1-result\">Complete the following: <div><ul style=\"margin-top:5px;margin-bottom:5px\"><li><span><a href=\"#/courses/view/638f6b722d78c281442ea01f\" target=\"_blank\">GEB3006</a> <!-- -->-<!-- --> <!-- -->Introduction to Career Development and Financial Plannings<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/6536c759a3e12bcccb199f2c\" target=\"_blank\">GEB3005</a> <!-- -->-<!-- --> <!-- -->Career Search Strategy<!-- --> <span style=\"margin-left:5px\">(1)</span></span></li><li><span><a href=\"#/courses/view/60ca6a2802fd3a9dc06d8295\" target=\"_blank\">BUL3130</a> <!-- -->-<!-- --> <!-- -->Legal and Ethical Environment of Business<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca7fc45ada37fd7bec9f31\" target=\"_blank\">MAR3203</a> <!-- -->-<!-- --> <!-- -->Supply Chain and Operations Management<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/6536cbc9ca58afa42df23d18\" target=\"_blank\">GEB4223</a> <!-- -->-<!-- --> <!-- -->Business Interviewing Techniques<!-- --> <span style=\"margin-left:5px\">(1)</span></span></li><li><span><a href=\"#/courses/view/6536cc53992d41bc981ded6b\" target=\"_blank\">GEB4004</a> <!-- -->-<!-- --> <!-- -->Executing Your Career Plan<!-- --> <span style=\"margin-left:5px\">(1)</span></span></li><li><span><a href=\"#/courses/view/61faefe8905b54b1338d43de\" target=\"_blank\">QMB3602</a> <!-- -->-<!-- --> <!-- -->Business Research for Decision Making<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li></ul></div></div></li></div><div><span class=\"rules_groupHeader_37\">Required Courses for Major</span><li><span>Complete <!-- -->all<!-- --> of the following</span><ul><div><span class=\"rules_groupHeader_37\">Required for Marketing, General Track:</span><li data-test=\"ruleView-C.1.1\"><div data-test=\"ruleView-C.1.1-result\">Complete the following: <div><ul style=\"margin-top:5px;margin-bottom:5px\"><li><span><a href=\"#/courses/view/60ca7fc65a158309209e707c\" target=\"_blank\">MAR3391</a> <!-- -->-<!-- --> <!-- -->Professional Selling<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca7fc4a38edf03ce3ec7ac\" target=\"_blank\">MAR3503</a> <!-- -->-<!-- --> <!-- -->Consumer Behavior<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca7fc49d753571f08770e2\" target=\"_blank\">MAR3613</a> <!-- -->-<!-- --> <!-- -->Marketing Research<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca7fc59d75351dbc8770e4\" target=\"_blank\">MAR3615</a> <!-- -->-<!-- --> <!-- -->Marketing Analysis<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca7fc65a158364389e707b\" target=\"_blank\">MAR3721</a> <!-- -->-<!-- --> <!-- -->Digital Media Marketing<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca7fc7e6bc79248573e8ee\" target=\"_blank\">MAR4804</a> <!-- -->-<!-- --> <!-- -->Marketing Strategy<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li></ul></div></div></li></div><div><span class=\"rules_groupHeader_37\">Marketing Management Track: Electives</span><li data-test=\"ruleView-D.1\"><div data-test=\"ruleView-D.1-result\">Complete at least <span>3</span> of the following: <div><ul style=\"margin-top:5px;margin-bottom:5px\"><li><span><a href=\"#/courses/view/60ca7fc7e6bc79240c73e8f2\" target=\"_blank\">MAR4841</a> <!-- -->-<!-- --> <!-- -->Services Marketing<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca7fc75ada377d0aec9f37\" target=\"_blank\">MAR4941</a> <!-- -->-<!-- --> <!-- -->Marketing Internship<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca7fc502fd3a6c7d6d8764\" target=\"_blank\">MAR3323</a> <!-- -->-<!-- --> <!-- -->Integrated Marketing Communication<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca7fc75ada37e8a6ec9f38\" target=\"_blank\">MAR4832</a> <!-- -->-<!-- --> <!-- -->Product Management<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca7fc75a15833bda9e7082\" target=\"_blank\">MAR4418</a> <!-- -->-<!-- --> <!-- -->Strategic Sales Force Management<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/673524835df4e0302cc70a78\" target=\"_blank\">MAR4733</a> <!-- -->-<!-- --> <!-- -->Advanced Digital Marketing<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/6735207fa269d097a497489c\" target=\"_blank\">MAR4674</a> <!-- -->-<!-- --> <!-- -->Customer Analytics<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li></ul></div></div></li></div><div><span class=\"rules_groupHeader_37\">Required for Marketing, Professional Selling Track:</span><li><span>Complete <!-- -->all<!-- --> of the following</span><ul><li data-test=\"ruleView-E.1\"><div data-test=\"ruleView-E.1-result\"><div>Admission by department approval: Applicants restricted to declared marketing majors or other business majors who meet all GPA requirements for admission to the marketing major. Requires submission of application by May 1. Department faculty committee will select professional selling track participants based on academic achievement, work experience, outside activities and leadership positions, and responses to questions on the application form and in interviews. Must have earned a grade of &quot;B-&quot; or higher in the following course to apply:\n\nMAR 3391 - Professional Selling Credit Hours: 3</div></div></li><li data-test=\"ruleView-E.2\"><div data-test=\"ruleView-E.2-result\">Complete the following: <div><ul style=\"margin-top:5px;margin-bottom:5px\"><li><span><a href=\"#/courses/view/60ca7fc65a158309209e707c\" target=\"_blank\">MAR3391</a> <!-- -->-<!-- --> <!-- -->Professional Selling<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca7fc4a38edf03ce3ec7ac\" target=\"_blank\">MAR3503</a> <!-- -->-<!-- --> <!-- -->Consumer Behavior<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca7fc49d753571f08770e2\" target=\"_blank\">MAR3613</a> <!-- -->-<!-- --> <!-- -->Marketing Research<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca7fc59d75351dbc8770e4\" target=\"_blank\">MAR3615</a> <!-- -->-<!-- --> <!-- -->Marketing Analysis<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca7fc65a158364389e707b\" target=\"_blank\">MAR3721</a> <!-- -->-<!-- --> <!-- -->Digital Media Marketing<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca7fc7e6bc79248573e8ee\" target=\"_blank\">MAR4804</a> <!-- -->-<!-- --> <!-- -->Marketing Strategy<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca7fc7a8d2fbb2092d83ea\" target=\"_blank\">MAR4413C</a> <!-- -->-<!-- --> <!-- -->Strategic Issues in Sales<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca7fc702fd3a177f6d876a\" target=\"_blank\">MAR4415C</a> <!-- -->-<!-- --> <!-- -->Advanced Professional Selling<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li><li><span><a href=\"#/courses/view/60ca7fc75a15833bda9e7082\" target=\"_blank\">MAR4418</a> <!-- -->-<!-- --> <!-- -->Strategic Sales Force Management<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li></ul></div></div></li></ul></li></div></ul></li></div></ul></li></ul></div></div></section><section><header data-test=\"grouping-1-header\"><div><h2 data-testid=\"grouping-label\"><span>Capstone Requirements</span></h2></div><div><span>3</span><span>Total Credits</span></div><div><div><button aria-label=\"Collapse\"><i></i></button></div></div></header><div><div><ul><li><span>Complete <!-- -->all<!-- --> of the following</span><ul><li data-test=\"ruleView-A\"><div data-test=\"ruleView-A-result\"><div>Admitted to a Business major, senior standing, and completion of MAN 3025, MAR 3023, FIN 3403, QMB 3200, and ACG 3173 or ACG 3131 are required to register for MAN 4720.</div></div></li><li data-test=\"ruleView-B\"><div data-test=\"ruleView-B-result\">Complete the following: <div><ul style=\"margin-top:5px;margin-bottom:5px\"><li><span><a href=\"#/courses/view/60ca7fbca8d2fbc4782d83d3\" target=\"_blank\">MAN4720</a> <!-- -->-<!-- --> <!-- -->Strategic Management<!-- --> <span style=\"margin-left:5px\">(3)</span></span></li></ul></div></div></li></ul></li></ul></div></div></section><h3>Grand Total Credits:<!-- --> <strong>87</strong></h3></div><p>Restricted Electives</p> <hr /> <br /> <ul> <li>None</li> </ul> <p><br /><br /></p> <p><br />Electives</p> <hr /> <br /> <ul> <li>Variable</li> </ul> <p><br /><br />Foreign Language Requirements</p> <hr /> <br /> <h3>Admissions</h3> <ul> <li>Two years of one foreign language in high school, or one year of one foreign language in college (or equivalent proficiency exam) prior to graduation.</li> </ul> <h3>Graduation</h3> <ul> <li>None</li> </ul> <p><br /><br />Additional Requirements</p> <hr /> <br /> <ul> <li>None</li> </ul> <p><br /><br />Required Minors</p> <hr /> <br /> <ul> <li>None</li> </ul> <p><br /><br />Departmental Exit Requirements</p> <hr /> <br /> <ul> <li>A minimum major GPA of 2.75 and a minimum College of Business GPA of 2.0.</li> </ul> <p><br /><br />University Minimum Exit Requirements</p> <hr /> <br /> <ul> <li>A 2.0 UCF GPA</li> <li>42 semester hours of upper division credit completed</li> <li>30 of the last 39 hours of course work must be completed in residency at UCF.</li> <li>A maximum of 45 hours of extension, correspondence, CLEP, Credit by Exam, and Armed Forces credits permitted.</li> <li>Complete the General Education Program, the State Writing and Math Requirement, and nine hours of Summer credit.</li> </ul> <p><br /><br />Total Undergraduate Credit Hours Required: 120</p> <hr /> <p><br /><br />Honors In Major</p> <hr /> <br /> <ul> <li>Eligibility: Requirements for admission to the Honors in the Major program are: completion of at least 60 credit hours, completion of at least 12 upper division hours, at least a 3.5 GPA in the major, at least a 3.2 upper-division GPA, and at least two semesters remaining prior to graduation.</li> <li>Admission: Application for admission to the Honors in the Major program must be approved by both the Chair of the Marketing Department and Associate Dean of the Honors College plus the payment of $25.00 one-time membership dues.</li> <li>Requirements: Students accepted into the Honors in the Major program must complete two honors courses (total of 6 credit hours) as follows:</li> </ul> <p><br /><br />Honors In Major Credit Requirements</p> <hr /> <p><br /><br />Required Honors Reading Course</p> <hr /> <br /> <ul> <li>MAR 4903H - Honors Directed Reading I <strong>Credit Hours: 3</strong></li> </ul> <p><br /><br />Required Honors Thesis</p> <hr /> <br /> <ul> <li>MAR 4970H - Undergraduate Honors Thesis <strong>Credit Hours: 3</strong></li> </ul> <p><br /><br />Additional Information</p> <hr /> <br /> <h3>Related Programs</h3> <ul> <li>None</li> </ul> <h3>Certificates</h3> <ul> <li>None</li> </ul> <h3>Related Minors</h3> <ul> <li>Marketing Minor</li> <li>Professional Selling Minor</li> </ul> <h3>Advising Notes</h3> <ul> <li>Florida College System students are advised to complete the Associate of Arts degree, to include the general education requirements, the common program prerequisites for the SUS system, and college algebra.</li> <li>Orientation and advising are two of the most valuable tools that a student can make use of when transferring to UCF. Be sure that you take advantage of both.</li> </ul> <h3>Transfer Notes</h3> <ul> <li>Lower division courses do not substitute for upper division courses.</li> <li>Courses transferred must be formally evaluated for equivalency credit. The student must provide a course syllabus and any other supporting information with his/her petition for this evaluation.</li> <li>Common Program Prerequisites for the State University System for College of Business Administration programs include Financial Accounting, Managerial Accounting, Macroeconomics, Microeconomics, Calculus, Statistics, and a relevant computer class. At UCF Business, students who have completed the calculus and statistics class will be waived from Quantitative Business Tools I. Students who have completed either the calculus or the statistics, but not both, can take Quantitative Business Tools I.</li> <li>Subject to the general grade and residence requirements, credit will be granted for transferred course work equivalent to that required in the UCF Business program. Only grades of &quot;C&quot; or higher transfer into the program and students must have a &quot;C&quot; or better in each common program prerequisites class, and all prerequisites to marketing courses.</li> <li>Any student receiving a business degree must complete a minimum of 30 of the 60 upper level business credit hours for their degree program in the UCF College of Business Administration. Additionally, 12 of the 30 credit hours completed at UCF must be from the department or school in which the student majors.</li> </ul> <h3>Acceptable Substitutes for Transfer Courses</h3> <ul> <li>None</li> </ul> <h3>Program Academic Learning Compacts</h3> <ul> <li>Program Academic Learning Compacts (student learning outcomes) for undergraduate programs are located at: <a href=\"http://www.oeas.ucf.edu/alc/academic_learning_compacts.htm\" target=\"_blank\"><em>http://www.oeas.ucf.edu/alc/academic_learning_compacts.htm</em></a></li> </ul> <h3>Equipment Fees</h3> <ul> <li>Part-Time Student: $25 per term</li> <li>Full-Time Student: $50 per term</li> </ul> <br />","primary":false,"program":1330}